Earle E. Liederman had some of the all-time best advertisements for his books and courses. Here is a great one from 1926, and the message is certainly just as important today as it was back then:
A WILD MAN
once lived in the forest. He had no fear of man or beast.He had no fear of man or beast. He carried a mighty club with which he fought his enemies of the jungle. His rough and active life in the open have him the strength of the beasts themselves. He was a superman in health and strength. But Who wants to be a wild man?
The Modern Man
There are men in our midst today enjoying the same abundance of health and strength. They are not of the wild man-type however. They are men of intellect, who have become leaders of industry. They realize that brains are essential, but of little value placed in a weak body with sluggish blood circulations or troubled with various disorders of the vital organs.
The Miracle Man
The wild man took years of active out-door life to attain his strength. How then can a business man acquire the same strength when his days are spent in the office?
One year ago, a famous musician traveled from Toronto, Canada to see Earle E. Liederman. This musician was most popular throughout Canada. People came from miles to hear him play. He was weakly and was unhappy. He asked Mr. Liederman to help him. Mr. Liederman asked him to give him twenty minutes each day for three months in his own home. The musician went back with Mr. Liederman’s famous apparatus and one week later, the first lesson in “Progressive Muscular Development” followed him. Today he is a champion weight lifter in his country and his earning capacity has almost doubled.
What Kind of Man Are You?
Do you arise in the morning full of ambition for the day before you? Do you feel the thrill of life pulsing through your veins? Can you finish a hard day’s work still feeling full of pep and vitality? Do you have a deep, full chest and the brawny arms of an athlete? If not, you are not the man you were meant to be.
How would you like to increase your arms one full inch in just 30 days and your chest two full inches in the same length of time? But that’s only the foundation. From then on you’ll build up an armor plate of muscle both inside and out that will fire you with ambition, giving the spring in your step and the flash in your eye that only an athlete can know. This is what I promise to do for you. Come on then and make me prove it…