Joseph Barton Kohen “The American Hercules”
Posted on Wednesday, January 4th, 2017 by John Wood
Joseph Barton Kohen “The American Hercules” (also sometimes known as “The Allegheny Hercules” based on his hometown of Allegheny, PA), was a well known feature in Bernarr MacFadden’s early Physical Culture Magazines. In fact, he was one of the very first strongmen to ever appear on a magazine cover. Kohen also secured himself one of the first endorsement deals ever, he appeared in many ads promoting VIGORAL, the delicious beefy drink from Armour & Company in Chicago. Check out that sweet training gear — and his hair was perfect.