Joe Bonomo’s Comic Advertisement

Posted on Thursday, January 10th, 2019 by John Wood
Most people remember the Charles Atlas “Insult That Made a Man out of Mac” comic ad from the back of thousands of comic books — and it is indeed one of the best and most effective advertisements of all time. However, Atlas was not the first or the only strongman to use comic advertisements. Here we have a Joe Bonomo ad, circa 1943 and if the possibility of getting your hands on the Vibro-Pressure, Tonic Relaxation, Psycho-Power, Rhythmic Progression course isn’t enough to get you to part with your paper route money, I don’t know what would.