Bob Hoffman’s Hi-Proteen Bread Mix

Posted on Sunday, August 21st, 2011 by John Wood

Hi-Proteen Bread

Now here’s something you don’t see every day: a “mint” unopened can of Bob Hoffman’s “Hi-Proteen” Bread Mix, circa 1965.  If only we could replicate that magic formula today…

Not to be confused with “Hi-Protein” products, Bob had a variety of “Hi-Proteen” foods available to Strength and Health Magazine readers.  Throughout the years, you could also get Hi-Proteen Cookies… Fudge… Honey, Breakfast Food… Vegetable Broth… 10-in-1 Hi-Proteen… Hi-Proteen Reducing Formula… Standard Hi-Proteen… Multi-Purpose Hi-Proteen… Super Hi-Proteen… and Special Hi-Proteen Weight Gainer… and all of them delicious!